Frequently Asked Questions

Everything you need to know about working with Marketics.

ABOUT THE SERVICE

Q: How much money can I make?
A: Most hosts see 40-60% revenue increases within 90 days. But it depends on your starting point. If you're already optimized, gains are smaller. If you're underpriced with bad photos, gains can be 80-200%. The free audit shows your specific potential.

Q: When will I see results?
A: Improvements start in 2-3 weeks (better photos, higher ranking). Full revenue impact shows in 60-90 days. Why? The Airbnb algorithm needs time to recognize your improvements and boost your ranking. Be patient—it compounds.

Q: When will it book up?
A: This is the #1 question. Answer: It depends on your ranking. If you're on page 3, bookings are slow. Once you hit page 1-2, bookings flow. In low season, it takes longer. In high season, faster. I manage expectations upfront—no instant miracles, just steady growth.

Q: What's my potential?
A: I analyze your market's top 5 performers and show you the gap. If top performers make $8K/month and you're at $4K, there's $4K opportunity. If you're already at $7K, maybe $1K more. The audit reveals your ceiling.

Q: How do you do what you do?
A: Full A-to-Z understanding: property selection, photography, SEO, dynamic pricing, guest journey, automation, and strategy. I work WITH Airbnb's algorithm (not hack it). Everything is connected—it's a system, not a checklist.

PRICING & PAYMENT

Q: Why charge a setup fee if you're performance-based?
A: Month one requires 15-20 hours of intensive work (retail value $2-3K). The $500 ensures you're committed and covers my costs if you cancel early. But it's 100% refundable at day 90, so your net cost is $0.

Q: What if I cancel before 90 days?
A: You forfeit the $500 refund. That's the commitment period. After 90 days, cancel anytime with 30-day notice—no penalties, no questions.

Q: Can I pay annually upfront for a discount?
A: No. Markets change, and I don't want disputes if things shift unexpectedly (like COVID). Month-to-month after 90 days is fairest for both of us.

Q: How does the 10% payment work exactly?
A: Airbnb's co-host payout feature automatically splits every booking: 90% to your bank, 10% to mine. Deposits happen 3 days after each check-in. You see every transaction. No invoicing, no chasing payments—completely automated.

Q: What if I already use a property manager?
A: Many hosts use both: Physical PM (cleaning, maintenance) at 10-15% + Me (digital optimization) at 10%. Total: 20-25% but you're making 40-60% MORE revenue, so you're still way ahead.

Q: What if my property only makes $2,000/month?
A: Honestly? Below my minimum ($3,000/month). BUT I'll give you free resources to DIY and get there yourself. Once you hit $3,000/month consistently, let's talk.

PROCESS & TIMELINE

Q: What happens in the first 30 days?
A: Week 1: System setup, audit competitors, create strategy. Week 2: Coordinate photography, rewrite listing. Week 3: Launch optimized listing, set up automation. Week 4: Monitor performance, adjust pricing. You'll see ranking improvements by day 14-21.

Q: Do I need to do anything?
A: Minimal. You approve the photographer, review the listing rewrite (I do the work, you approve). After that, I handle 90% of it. You just collect the deposits.

Q: How involved are you?
A: Month 1: Very (15-20 hours). Months 2-3: Moderate (5-10 hours). Month 4+: Low (1-2 hours—mostly monitoring). The system runs itself once optimized.

Q: What if I disagree with your pricing strategy?
A: I take over pricing and calendar management. That's how the algorithm optimization works. If you constantly override me, results suffer. Trust the system—I've done this 10+ years across 1000+ properties.

RESULTS & GUARANTEES

Q: What's your 90-day guarantee?
A: You'll hit at least ONE of these within 90 days, or I refund your $500:
• 20%+ revenue increase
• Top 15 ranking in your market
• 4.8+ star rating with 10+ reviews (new listings)

Q: What if you don't hit the guarantee?
A: I refund your $500. No questions. But in 10+ years, I've only had to refund twice—and both were properties with structural issues (bad location, poor maintenance).

Q: What's your typical revenue increase?
A: Average: 40-60%. Range: 20% (already optimized) to 100%+ (severely underpriced). It depends on your starting point. The audit shows your specific potential.

Q: How long do clients typically stay?
A: Average: 24-36 months. Many have been with me 3+ years. High retention because results compound over time and the 10% is the best money they spend.

TECHNICAL QUESTIONS

Q: Do you need my Airbnb password?
A: Yes. Everything is encrypted and secure. If we part ways, just reset your password.

Q: Can I still adjust prices manually if I want?
A: I take over pricing and calendar. You can review for accuracy, but I manage it. Manual adjustments break the algorithm optimization. Trust the system.

Q: What if I already have a dynamic pricing software?
A: Great! Cancel it, save $20/month. I'll manage your pricing through Marketics (it's included in my service).

Q: What if Airbnb changes the algorithm?
A: It happens 2-3 times/year. I stay ahead by monitoring Airbnb forums, announcements, and testing. When changes happen, I adjust your strategy immediately. Your visibility is my priority.

PROPERTY REQUIREMENTS

Q: What types of properties do you work with?
A: Condos, houses, luxury properties, hotels. As long as they're in markets with STR demand (near attractions, not suburbs). I don't do mid or long-term rental markets.

Q: What if my property is seasonal (closed 6 months/year)?
A: Only works if you build reviews in off-season to dominate peak season. If it's completely closed with no strategy, it's not a fit, better for long-term rental.

Q: Do you work with properties outside the US?
A: Yes. I work in Canada, US, Caribbean and Mexico.

Q: What's your occupancy rate requirement?
A: No requirement. That's what I'm here to fix. But I need to see potential, if your market has zero STR demand, I'll tell you upfront.

COMPETITION & DIFFERENTIATION

Q: How are you different from property managers?
A: PMs focus on physical management (cleaning, maintenance). I focus on digital optimization (photos, pricing, SEO, ranking). Different services. Many hosts use both.

Q: How are you different from Dynamic pricing software alone?
A: Dynamic pricing software is just a pricing tool. I do full-service optimization: photos, listing SEO, automation, ranking strategy, ongoing adjustments. It's the difference between buying a hammer vs. hiring a builder.

Q: What if I just do it myself?
A: You can! I'll give you resources. But ask yourself: Is your time worth $50-100/hour? If you spend 10 hours/month managing and I make you $2,000 more, you net $1,000+ after my fee. Plus, I have 10+ years of expertise you don't.

EDGE CASES

Q: What if my market crashes (like COVID)?
A: My fee drops with your revenue (10% of less = less for me). We're aligned. I'm incentivized to maximize your revenue no matter what. No one predicted COVID—but we survived together.

Q: What if I get bad reviews?
A: We address immediately. Bad review = I help you respond professionally, identify the issue, and prevent repeats. Reviews are part of the game—how you handle them matters more.

Q: What if I sell my property?
A: Cancel with 30-day notice. No penalty (after day 90). I'll even help transition the new owner if they want to continue (most do).

TRUST & CREDIBILITY

Q: Who are you?
A: Jason. 35x Airbnb Superhost. Built 50 properties from scratch. Survived being stabbed through the heart in 2018, went $1M in debt during COVID, fought back. Now I help hosts win without the pain I went through. Read my full story: [link to /about]

Q: Do you have references?
A: Yes. See case studies from Wally (Puerto Rico), Claudia (Tulum), Nicholas (Montreal). [Link to /case-studies]. I can also connect you with current clients (with their permission).

Q: What if I don't trust you?
A: Don't hire me. Seriously. This only works if you trust the process. The 90-day guarantee and refundable $500 reduce risk, but if you're skeptical of everything, we're not a fit. I want clients who want to win.

STILL HAVE QUESTIONS?

If I didn't answer your question here, let's talk.
I respond usually within 24 hours.

"The 10% is the best money I spend each month" - Sarah